The challenge: 

AIGA (American Institute of Graphic Arts) asked me to illustrate 5 design quotes to inspire their creative community.

My role:

I was the featured illustrator on AIGA’s Eye on Design blog, as well as their Instagram page. 

The solution:

Since AIGA is a design community, I wanted to provide, through my illustrations and selection of quotes, a break from the daily grind for these creatives before they reached for their next cup of coffee.

As designers, we are often perfectionists, shifting pixels, aligning type to a grid, and creating or adhering to guidelines.Hopefully, these quotes reminded them that yes, you are smart, you are brilliant, and you are doing a great job.


The impact:

This cheeky series gained over 14,000 likes on Instagram in a week. I was happily surprised when an interior design firm in Singapore contacted me, asking me if they could turn these illustrations into stickers and distribute them in the office and use them as “thank you” gifts for their clients. I of course said, yes!